Piecing it together with Screwfix

Large company case study

ABOVE: A birds eye view of the huge team of support staff
ABOVE: Impressive Communications Centre houses a vast team of tele support staff
ABOVE: I thought this view looking down the length of the offices suited this Director portrait.

I was commissioned to work with Screwfix to create a new suite of images for them to use internally and externally in their marketing collateral. 

Screwfix, owned by Kingfisher PLC, are a huge employer in Somerset - with over 1000 staff in the Yeovil company alone. They employ 4,683 nationally over 359 stores.

One thing that strikes you immediately is the sense of community amongst staff. It was immediately obvious, right from our first coffee briefing early that morning.

With a list of required photos stretching over several sides of A4, so we agreed to split the shoot over two days. Screwfix premises in Yeovil are impressive - spanning a large site are a large glassy offices linked to a Communication centre (both pictured above) housing several hundred employees responsible for handling in the company and call enquiry.

For me, the sheer number of opportunities to photograph company life were immediate. The majority of my images over the 2 days were taken using available light and my f2.8 telephoto lens. I've found this the best capture people working without being disruptive, as you can capture working life from a distance away.

You'll also notice some more controlled light shots, the woman kneeling in the store is a good example, where I had a short time available to set up a quick 'strobist' portrait. I set up my Lastolite soft box to behind left, and a single Canon speedlite directly behind her about 12 feet away. The final part of the brief was to photograph a variety of staff against a plain background, full length, to be cut-out and used for different types of advertising.

Hope you enjoy the photos.


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